Gustavo Martinez, the Advertising, and Marketing Consultancy Guru

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The world has experienced a change in almost every industry through technology. The individuals that keep the pace in these changes succeed significantly in their professions. Marketing and advertising is an industry that has undergone such changes. The modern marketing techniques require a high level of expertise to execute because of the advanced methods applied in the process. Gustavo Martinez is one of the big names in the advertising and marketing industry with expertise spanning to three and a half decades. His production of iconic ad campaigns experience is out of this world. Besides, his work has significantly changed the pop and general global cultures worldwide.

Since Gustavo Martinez started his career at Price Waterhouse Coopers and Henkel, the sky has remained the limit for the marketing guru. He went ahead to work as the Chief Executive Officer of J. Walter Thompson Worldwide before terminating his employment career as president for Olgilvy & Mather and McCann World Group. Since then, the talented advertiser provides consultancy services in the industry. He once pointed out that the new career gives him room to serve the industry better because he is capable of handling individual clients directly at his own pace. Besides, the results are always positive because he provides customized attention to the task.

According to Gustavo Martinez, Marketing and advertising involves arts and therefore becomes different from other careers. In that connection, everyone in the industry has a unique approach on the same hence the results. Martinez has handled different clients over the years with various ideas as a consultant. However, his unique approach to the industry through operating and creating new ideas puts him ahead of the pack.

For best delivery in the industry, Gustavo Martinez cooperates with UV Business Acceleration to help new businesses. He assists them in becoming professionals in the marketing industry within a short time after joining the industry. Martinez points out that the lack of necessary marketing skills is one of the primary causes of the failure of approximately 90% of the new businesses globally. His acceleration strategy revolves around helping his clients understand the benefits of technology design, market analytics, and functionality.

Gustavo Martinez admits that the era of trial and error in the industry is over and the new players must seek a professional approach to the industry due to the high level of competition in the industry. To avoid this approach, he utilizes Massive Data Heights in collecting data from the internet that contains review and insights from customers. The dynamic change in technology has made the Internet of Things dominate in every industry, including advertising and marketing. He advises the players in the industry to develop a culture of updating themselves to remain successful.


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Genucel helps to rejuvenate skin

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These days, American millennials are more inclined to seek out products that are meant for their well-being and openness from the companies selling them. What they value is noticed by the right companies and have influence over what they purchase in addition to what is relevant to them. Genucel, which exists under the Chamonix label, checks the right boxes when it comes to businesses that millennials are interested in.

As a company that sells anti-aging products, Genucel prides itself in presenting millennials with skincare routines that help to maintain their youth while they are young. It is, with the same understanding, the reason for the importance of children applying sunscreen.

The company provides natural skin products that contain natural ingredients and are open to consumers about everything that goes into the creation and purchasing their products. One example of this would be the Genucel Plant Stem Cell Therapy which focuses on strengthening the skin around the eyes.

The Malus Domestica plant, identified as Swiss apple trees known to help skin appear younger, is one of the things that can be found in stem cell therapy. Another thing is something known as Eyeseryl which is used to decrease puffy skin around the eyes.

In addition to the ingredients mentioned before, Genucel by Chamonix contains other natural means of providing people with youthful skin.

Algae Extract has been used for centuries to clear the skin using antioxidants that are useful to combat aging before it’s meant to naturally happen. Green Tea Leaf Extract is similar to the Algae Extract in its effects on aging and its inclusion of antioxidants. Hydrolyzed Marine Collagen is a protein tasked with making the skin appear younger. The Goji Berry Extract has antioxidants that revitalize the skin and maintain shine.

The plant stem cell therapy focuses on one section of the skin as the rest of the skincare products do and Genucel assures consumers that they will work as long as they’re used properly.  To see more about Genucel you can visit

Nina Vaca and Her Everlasting Legacy in Entrepreneurship

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Nina Vaca

Nina Vaca has significantly contributed to global business for over 20 years. With all of her experience, it’s logical that she should be able to do her job in her sleep. Some might even say that being one of the most influential entrepreneurs in the world, and the Chairwoman/CEO of a multi-national corporation would be the pinnacle of her business life, But that’s not how Vaca sees it.

Vaca is not famous for taking the easiest approach or sitting idly by while she rests on her past successes. Vaca’s path has been nothing short of inspiring for no other reason than because she manages various corporations and wants to always be living a life that is challenging her at every step.  By living life this way, she has continued to exceed the expectations others have set for her and continued to reach the consistently high expectations she’s set for herself.

According to Vaca, change is one of the very critical things in life. Vaca considers changing the world around her a responsibility that she is always striving for. After all, her platform is vast, so there is a better opportunity for her to make significant change in the world.

Vaca started her journey with just a simple Dell computer and $300. She knew her potential and ability to change her destiny. She had no experience in entrepreneurship or huge amounts of capital to establish a large company, but she built her business and started cold-calling corporations. She had been working most of her life and was instilled with an incredible work ethic by her parents, so she was confident that she could deliver. Her company, Pinnacle Group, started out slow but was soon well on its way to high successes, including being named the “Fastest-Growing Women-Owned Business” in 2018.

Vaca’s ability to focus on building an immensely successful company AND be a mother makes her success story even more incredible. She never settled for less than what she thought she could get and she was so highly determined to make a good story out of her struggles that it didn’t take long for her to do just that.

Nitin Khanna And His Phenomenal Success In Business

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 Nitin Khanna is a business leader who has set an amazing example for upcoming and current entrepreneurs. He has demonstrated how good influences throughout someone’s childhood and proper education can build a solid leader. Nitin Khanna was born in India and was raised around very successful people. His father was in the military and his uncles had businesses. He was able to gain insight about cement companies, and even part manufacturing factories. He grew up to travel to America and gain his undergraduate and master’s degree in Industrial engineering from Purdue. When he was in the midst of attaining his PhD for robotics he decided to go and put his knowledge to use.


He and his brother decided to come to together. They started a company named Saber Software in 1999. This software became really useful for governmental functions. It was especially popular in the presidential elections of 2000. The Help America Vote Act was passed and instructed all states to modernize their election materials and tools. The Bush vs Gore elections were filled with Saber Software users and this business was proven to be an extremely big success. Nitin Khanna has a niche for establishing cultures and finding ways to help people function properly with time and other clever resources. Ever since he took that leap with trust in himself to start Saber Software he is now a very busy man who is tight on his time. He invests into businesses that will produce meaningful products to society that contributes to societal growth and evolution. He does not believe in investing in idea projects because he feels that the quantity and return on investment to businesses that function for execution are a smarter investment. Nitin Khanna is also a father. He astonishingly finds time to spend with his four children while running a very successful business. Nitin Khanna’s business talents are most impressive. We can not wait to see what he develops next.

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Organo gold

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September 29th is not only the first day of a new school year, but it is also known as International Coffee Day. International Coffee Day is a holiday that celebrates the hard work and labor coffee makers endure in order to make the best coffee possible. Unless you are an insane lover of coffee, you probably didn’t hear about this holiday until recently. Organo Gold, a marketing company that promotes and sells Coffee and a variety of other products such as personal care items, teas, and nutraceuticals also promotes this day heavily by offering discounts, promotions, and local gatherings. But just because coffee is being sold out at stores, doesn’t mean you have to buy it. Here are three homemade coffee drinks you can make in the comfort of your own home. Read more at about Organo Gold.

Pumpkin Spice Coffee – No need to waste 5 dollars buying this drink from Starbucks, buy a pack of this at your local grocery store for an instant fix!


Cinnamon Mocha- Buy a pack of baking cocoa, then mix it with your favorite milk or cream, and add a dash of cinnamon.

Iced Orange Creamsicle Coffee- Gather the peels of oranges, add grounds, then place the orange peels at the bottom of the coffee filler.


Which coffee drink is your favorite? Which one are you willing to try out first? Tell us in the comment section below, and don’t forget to share us with others! Follow Organo Gold on


Fortress Investment Group real estate network merged with SoftBank’s tech interests

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Fortress Investment Group transformed global finance and asset management via expert financial analytics. The world-class, broad-based leader contains an integrative functionality, making it attractive for acquisition and assimilation. International conglomerate SoftBank snagged up the $40 billion dollar investor and financier in a $3.3 billion dollar deal in 2017. Founding principals Wes Edens, Peter Briger, and Randal Nardone retain certain levels of authority over day-to-day operations post-acquisition – as SoftBank holds equity and is bound as a board member.

SoftBank CEO Masayoshi Son described the portfolio company as a world-class investment platform and a potential boon to SoftBank’s 2.0 transformation strategy, a detailed program incorporating a diverse mix of Vision Fund capital injections. Through the purchase of Fortress Investment Group, the firm plans to accelerate growth. The team holds strong interests within infrastructure project planning, senior housing, and commercial real estate ventures. Sustainability has become paramount and every move going forward is going to more than likely reflect that objective, according to Masayoshi Son. More Business News at

Fortress Investment Group – the self-described assertive private equity and hedge fund manager – became the first non-banking financial entity to issue an initial public offering on the public markets. It also became the first equity firm to be delisted from the New York Stock Exchange as a result of intervention by SoftBank. Private equity is currently dominated by firms like Carlyle, Blackstone, and Kohlberg Kravis Roberts, all big brand names effectively competing for position.

With the acquisition of Fortress Investment Group, the telecommunications giant gains access to high profile real estate opportunities, expanding through partnerships with industry magnate firms like Maefield Development and L&L Holding Company. SoftBank wants to carve out future-proof retail spaces in New York’s Times Square, some of the world’s most famous and valuable properties. The cutting edge project roster is currently attracting the some of the largest tech companies. Read:

Sheldon Lavin Joins OSI

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In 2016 Sheldon Lavin, the chairman and CEO of OSI was honored with a Global Visionary Award from India’s Vision World Academy. Lavin has led his company to become a multimillion-dollar food processing operation with 65 locations in 17 countries throughout the world. Laving is the fifth visionary VWA has honored in as many years. Sheldon Lavin first entered the professional world by studying accounting and finance at the University of Illinois and Northwestern University and then earning his B.S. in Business from Roosevelt University.

Sheldon Lavin would then run his own financial consulting firm for the next 15 years before becoming involved with Otto & Sons (which would change its name to OSI Industries) in the early 70s. He officially joined it as an employee in 1975. From that point until 1990 he would aid OSI to add services in Brazil, Austria, Mexico, Hungary, Poland, Taiwan, and China. In the 2000’s it would start processing poultry for the first time. In its many years of existence, OSI has formed partnerships and agreements with many different resteraunts. Its biggest since the 1950s remains with the fast-food restaurant chain, McDonald’s.

OSI was first founded in 1909 by the German immigrant, Otto Kolschowsky. His small butcher shop expanded much over the next two decades and in 1928 he named his successful enterprise Otto & Sons. Otto’s two son first formed their partnerhip with McDonld’s in 1955. It would solidify that relationship in 1960’s by perfecting the liquid nitrogen quick freezing process. OSI takes pride in that it is continually adding to its top quality services and operations. Today its many facilities worldwide each specialize in things such as meat, poultry, fish, vegetables, and specialty-dough products.

In recent years, its biggest new projects have been in Europe and Asia. Sheldon Lavin has led OSI to support the Ronald McDonald House Charities since taking the leadership of the company.

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Raffaele Riva Founder of the AUREA Multi Family Office Empire

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Raffaele Riva is the founder of the AUREA Multi Family Office where he is a co-owner and partner. Under the umbrella company, Raffaele Riva has created several businesses including BGB AUREA Ltd., Aurea Gestioni Patrimonialia SA, Milano Fiduciaria and Aurea Consulenti Associati SA. He serves as a chairman in some of the companies. Mr. Riva specializes in wealth management, trust and real estate, asset and wealth management, and related issues.

Before kick-starting his career in wealth and estate management, Raffaele Riva graduated from Università Cattolica del Sacro Cuore in Milan in 1987. He took a degree in economics and specialized in tax and banking law, mergers and acquisitions, corporate financing, accounting among other related matters. Two years later, Mr. Riva earned a Dottore Commercialist degree and became a Qualified Accountant. He followed up his degrees with a post-graduate program in SSQUEA in 1997 at the Canton Ticino Management Business School. He finally completed his post-graduate program in 1998 in SUPSI at University of Applied Sciences and Arts of Southern Switzerland.

Mr. Riva interacted with multinational conglomerates early in his career, and between 1992 and 1996, he served as a Senior Executive. He oversaw operations for the firm’s subsidiaries throughout Canada, South and Central America, South Africa, and Western Europe. Riva also worked for a ‘Big 4’ firm in Manchester and Milan between 1988 and 1992. During his time there, he served in auditing and accounting as an Assistant Supervisor and Assistant Manager.

Riva founded and managed several companies between the years 1997 and 2008. He also served as an adviser in matters of mergers and acquisitions, corporate financing and restructuring, estate planning and wealth management and international activities. Raffaele Riva maintains a professional affiliation with the Register of Chartered Accountants in Milan, the Register of Legal Auditors in Rome, the Italian Association of Anti-Money Laundering Officers among others.

Angela Koch Of U.S. Money Reserve Emphasizes The Importance Of Employee Development In A Company

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There is a stereotype in the professional world where people who work in sales are deemed to be only good at managing sales. This is not the case for Angela Koch, the current chief executive officer of the U.S. Money Reserve. As a CEO, she knows how important it is to have great employees on board. Because of her experiences in life, Koch learned how developing the company’s employees is a form of investment.

At the U.S. Money Reserve, Angelo Koch makes sure that each of its employees knows the company’s system inside and out. With this method of leadership, Koch knows that even during the time that she’s not around, employees can make decisions that are good for the company. Also, she makes sure that the sales representatives’ job is not only to sell precious commodities but to offer good advice to their customers. Read more: US Money Reserve | BBB and US Money Reserve | Glassdoor

Angela Koch put a lot of efforts in her role as the chief executive officer of the U.S. Money Reserve. She knows that the development of the employees is one of her responsibility.

That’s the reason why she always makes sure that the employees get the best training to enable them to grow both personally and professionally while in the company. Instead of treating the cost as an expense to the company’s fund, development and training are considered as investments.

One of Angela Koch’s beliefs is that good employee makes a company better. She also added that with better services, the company will get more satisfaction from its customers, and therefore, a more stable flow of income.

In addition, Koch knows how it feels like to be an employee. When she was still not the CEO of the U.S. Money Reserve, she tried every job that she can handle just to get by. Koch worked in different sectors such as power, pharmacy, and even a Jewish Foundation even though she is a Christian.

One of the highlights of her employment career is when she was hired at KLA-Tencor. She met her mentor-figure in the company, where she was tasked to process the certification of a ranch for non-hormone treated cattle. This experience has given her lessons that she will be using for the rest of her career.

Koch was then hired in the U.S. Reserve where she persevered until she became one of the key figures of the company. Koch believes that hesitation will get you nowhere. She also believes in the importance of life balance and how you should focus on your strength to reach success.

The U.S. Money is a company which offers precious metal commodities. It is currently the most trusted distributor of precious metal coins and is headed by former Director of the U.S. Mint, Philip N. Diehl.

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U.S. Money Reserve

Revolutionary eos Lip Balm on Sale Now

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Eos lip balm, the petroleum free lip product that has transformed the beauty industry, is now on sale at Amazon following their special Prime Day event. For a limited time only customers are able to purchase lip balm packs featuring classic flavors for up to 28% off.

Appealing to beauty gurus and casual customers alike, eos lip balms have become popular due to their compact, spherical shapes, moisturizing ingredients, and delicious variety of flavors. Though not what they are most known for, eos also produces their lip balms in a practical stick form, which is what the sale is featuring.

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Beloved flavors such as vanilla bean, strawberry sorbet, and sweet mint can be found on sale in their own separate packs, though there is also a variety pack available for those who want a bit of everything. These lip balms are 100% certified organic and hypoallergenic, composed of all natural ingredients that lock in moisture. Due to this they have become very popular to those with sensitive skin, although it is always important to consult with a dermatologist. 

Act fast and purchase your eos lip balm quickly before the sale ends, as this is a deal to take advantage of!